Credit Matters Newsletters

Currently we are working on a new initiative for our Members. I hope to present this information before the end of year.

Advertising via Credit Matters

If you are interested in reaching business prospects who may need your services or products, contact Kim to see what he can do for your business. There are many different opportunities to advertise your business via Credit Matters. The benefit of advertising with Credit Matters is that our newsletters only go to dedicated readers interested in financial risk management issues.

We welcome a new business listing in our Better Business Club from ReConnect Finance. You will find an introductory brochure from ReConnect Finance attached with this newsletter.

Brooke Bird have provided a flyer which introduces their new partner Adrian Hunter. Absolute Facts have provided a flyer with their services aimed at helping you solve those niggling business questions you may have from time to time.

This month's quote reminds you of a similar philosophy put forward by Sun Tzu which roughly goes like this. "The army needs to win the battles at home to win the war against the enemy."

Business is a warlike environment where you are battling various enemies, including fraudsters, bad customers, competitors, regulators, disenfranchised employees etc. There is always somebody or something out there which may destroy your business, "... if you let them!" That is one of the principle keys to surviving in business; being prepared to manage the situations where others try to take advantage of any weakness within your business.

How do you stop others or that "other thing" destroying your business?

The business components required to help save you from your business enemies include the following.

1 It may sound obvious, but worth repeating. You have a product and/or service required by the marketplace. However, even if your product or service is commercially viable today, will it still viable tomorrow?

2  You have a business with good financial foundations plus a sound business ethos. It may sound terribly old fashioned, but ethics and morals do still have a part to play today, especially if you would still like to be in business tomorrow.

3  You take ownership of your business and do not allow other people or entities bully you in to actions that will damage your business. There are plenty of people out there with vested interests which will try and take-over your business with their various strategies.

4  You maintain good business disciplines and do not be afraid to use the "NO" word. Used wisely, "NO" can be the best word in the business lexicon to add value to your business.

5  Manners will always be an essential component in building a stronger and viable business.

6  Employ the best people you can and always, treat them with respect. 

7  Continuous education for yourself and your employees, is essential. Something new can always be learnt.

8  To paraphrase an old saying "...no business is an island". Your business is part of the wider business community. If you show respect for other stakeholders, this pays off in the long-term.

9  Every business faces risk, therefore to avoid the prospect of risk is just stupid.

10 Today's business and social environments change at a frightening pace, and a change in one environment can easily have an effect in the other. Being observant of changes in both environments, is an essential prerequisite for business survival.

The wise business owner and professional knows, having a strong and viable business will always provide them with a better opportunity to survive and grow in to the future. To create a strong business, you need to develop an organisation where all the components are capable of working together inorder to win the battle in the wider business world.